
Why Brazil Became Pokémon Go's LatAm Crown Jewel
Brazil isn't just another market on Niantic's map. Alan Mandujano, Pokémon Go's head of marketing for Latin America, told PocketGamer that Brazilian players treat the game with the same cultural inten
6 articles tagged with "Brazil"

Brazil isn't just another market on Niantic's map. Alan Mandujano, Pokémon Go's head of marketing for Latin America, told PocketGamer that Brazilian players treat the game with the same cultural inten

Brazil doesn't just host Go Fest. It consumes it. Alan Mandujano, Pokémon Go's LatAm marketing lead, told Pocket Gamer that Brazilian players treat the event like soccer — a global import that feels n

When Pokémon Go Fest features highly anticipated raid bosses like Mewtwo, Latin American players treat the mobile game's biggest weekend with the same local fervor as regional soccer tournaments. For

Brazil isn't just another market on Niantic's map. Alan Mandujano, Pokémon Go's head of marketing for Latin America, told PocketGamer that Brazilian players treat the game with the same cultural inten

Brazil doesn't just host Go Fest. It consumes it. Alan Mandujano, Pokémon Go's LatAm marketing lead, told Pocket Gamer that Brazilian players treat the event like soccer — a global import that feels n

When Pokémon Go Fest features highly anticipated raid bosses like Mewtwo, Latin American players treat the mobile game's biggest weekend with the same local fervor as regional soccer tournaments. For